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The Third Growth Option with Benno Duenkelsbuehler and Guests
Welcome to The Third Growth Option, where we're not just talking about growth—we're making it our mission.
At TGO, we understand that success isn't a fixed destination; it's an ongoing journey with twists, turns, and unexpected detours that take us to new places. Those moments are our Third Growth Options, where we throw away binary choices to create our own path.
Hosted by Benno Duenkelsbuehler, O.G #GrowthNerd, we're on a mission to redefine success inside and outside of business, one episode at a time. From humble beginnings to Fortune 500 companies, our stories are not just about business—it's about the relentless pursuit of greatness in every aspect of life.
With each episode, we don’t just want to share insights—we want to empower business owners across all frontiers to carve their own path to success, their way.
Want to learn more?
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The Third Growth Option with Benno Duenkelsbuehler and Guests
Persistence & Tenacity
Are you looking for a Third Growth Option ℠ ?
Growth looks clean on charts—but anyone who’s built something real knows it’s messy.
This week we’re opening a conversation about what actually drives long-term success: persistence and tenacity.
Not the flashy kind. The quiet kind that shows up when the plan breaks, the path gets rough, and quitting would be easier.
What makes persistence possible for you or your team when momentum fades?
Always growing.
Benno Duenkelsbuehler
CEO & Chief Sherpa of (re)ALIGN
One of the important tools in the Growth Climbers toolbox is a very simple thing called persistence and tenacity. I, you know, can't count the number of times I have asked myself or the team has asked itself, is that really a hill worth dying on? Are we really going to tie ourselves to the railroad tracks on this thing? And the fact is that, you know, I look back at the big successes, at uh, you know, these growth stories that we've helped uh for uh create with teams for companies. Um they're always filled with you know potholes and near misses and and near fatalities. Um and we only made them into seven and eight and nine figure um success stories because of team members' tenacity and persistence. Um, you know, I think that's true in our personal life too, right? As a parent or as a husband, you know, there's lots of times when uh, you know, I have to either forgive myself or a family member, um, and that requires patience and persistence and tenacity um to get past um mistakes that we all make. Um I've had two cases of toxic team members. Um doesn't matter if it's a you know my team or a client's team, or it doesn't matter whose team it is, but uh oftentimes we just sort of shrug our shoulders or we we accept something that we should not accept. We should be persistent, we should be tenacious, and stand up against toxicity, right? So uh there are certain, you know, all stories and all journeys are filled with potholes and near misses. Uh and sometimes uh, yes, we have to be flexible on sort of tactics and sometimes going around potholes, but we've got to be rigid on the strategy, right? Be flexible on the tactics, but be rigid on the strategy. Um and be tenacious and be persistent on what really, really matters and do not back down. You're not we're not gonna be successful, we're not gonna grow um as people ourselves, as business leaders, we're not gonna help grow our teams, our clients, you know, our in any business without persistence and tenacity, yes, with a little bit of flexibility uh on you know how we get there, but getting there is sort of we've got to be rigid about that.
